This is the podcast for entrepreneurs, brand managers and content marketers who want to learn how to launch a company, build a brand, and use content to engage with customers and win with the media.
Hosted by acclaimed startup junkie, marketer & digital publisher Tyler Benedict, each episode blends entrepreneurship with marketing. Learn from other founders, expert marketers, and content creators how to start a company, build a business, and grow your brand.
Why the Marketing x Startup mashup?
Because building a modern brand through intelligent, effective content marketing is just as critical as building your business based on best practices. You’ll find tips for both here, from some of the smartest brands, marketers and founders out there!
THE BUILD CYCLE PODCAST EPISODE LIST
Subscribe to The Build Cycle Podcast on your favorite channel, or stream each episode directly from that show’s blog post, where you’ll find bonus info and links from that interview.
- Ep #075 – Bike Connection Agency (maximizing work-life balance & profit)
- Ep #074 – Endurance Sportswire’s Tina Wilmott (lifestyle businesses are hard!)
- Ep #073 – Mindset Coach Joe Trodden (creating a vision, empowering employees)
- Ep #072 – Tiny Earth Toys (how to test & launch a startup in four months)
- Ep #071 – Magma’s Jake Warner (create a free digital mag for your brand)
- Ep #070 – The Build Cycle is Back (Tyler shares what’s new, and what’s coming)
- Ep #069 – Verde PR’s Kristen Carpenter (how to use a PR agency)
- Ep #068 – StoryFuel’s Melanie Deziel (create unlimited content marketing ideas)
- Ep #067 – AppsEvents’ Dan Taylor (how to start a conference)
- Ep #066 – Tifosi’s Joe Earley (launching a price-point CPG)
- Ep #065 – Wolf Tooth Components (forecasting, customer ideas, startup life)
- Ep #064 – Local Motion (Win customers by acting “local”)
- Ep #063 – Hemp Daddy’s (How to launch a CBD product or brand)
- Ep #062 – Bluffworks’ Stefan Loble (Build a real business, garment industry how-to)
- Ep #061 – Bryan Miles (Delegate like a pro & own your business)
- Ep #060 – Stryve Biltong (Building an “A” team, getting into mass retail)
- Ep #059 – Cirrus Insights (Improve your sales process with better systems)
- Ep #058 – Jeffrey Hayzlett (Weeding out bad employees)
- Ep #057 – Santini SMS’ Monica Santini (Challenges of being a female leader)
- Ep #056 – AppSumo’s Noah Kagan (How to start now, and optimize for growth)
- Ep #055 – Fezzari Bikes (How to launch a direct-to-consumer brand)
- Ep #054 – Matthew Pollard (Using stories to make more sales more easily)
- Ep #053 – Cadence author Pete Williams (Doubling profits with small wins)
- Ep #052 – Ponysaurus Brewing (Create a killer brand that connects with consumers)
- Ep #051 – Uscreen (Launching a platform, monetizing your video content)
- Ep #050 – Marin Bikes (How to get OEM spec for your product)
- Ep #049 – Fireside Conference (How to create a great conference or event)
- Ep #048 – BikeFlights.com (Creating fans with better service)
- Ep #047 – World Bicycle Relief (Running a business so you can scale)
- Ep #046 – Peak Design (How to crush your kickstarter launch)
- Ep #045 – Stoked Roasters – (building a better brand around your passions)
- Ep #044 – Jordan Harbinger (owning your future, launching a podcast)
- Ep #043 – Col Collective, Pt. 2 (getting big on YouTube, expanding your brand)
- Ep #042 – Col Collective, Pt. 1 (starting a side hustle while at a full time job)
- Ep #041 – Tentsile (creating something different, marketing)
- Ep #040 – Strider Bikes (solving a problem people don’t know they have)
- Ep #039 – Bearded Bros Energy Bars (creating a nutrition brand, selling thru retail)
- Ep #038 – Handup Gloves (launching an apparel brand, using social media)
- Ep #037 – The Sufferfest (making a streaming video app, subscription content)
- Ep #036 – Kids Adventure Games (national event series, adventure racing)
- Ep #035 – Polartec CEO (management advice, leading different types)
- Ep #034 – Blogs for Brands (content marketing advice)
- Ep #033 – Tenkara USA (following your passion, branding, aspirational marketing)
- Ep #032 – JensonUSA (building an international online retailer)
- Ep #031 – Ezoic (masterclass in modern SEO)
- Ep #030 – Phil Keoghan (how to be ready for any opportunity)
- Ep #029 – Floyd Landis (bouncing back, from doper to hemp peddler)
- Ep #028 – BOA (building parts, providing value, selling to major brands)
- Ep #027 – Mystery Ranch (curating the right customers & focus)
- Ep #026 – Outside Van (attracting deep talent, how to win with innovation)
- Ep #025 – Strong Frames (how to ensure your business is profitable)
- Ep #024 – Boulder Denim (living the dream, launching a clothing brand)
- Ep #023 – Specialized Bicycles (building a global brand on innovation)
- Ep #022 – Strava (how to create a global platform)
- Ep #021 – Wolfpack Ninja Tour (capitalizing on pop culture)
- Ep #020 – Earth Treks (pricing, building relationships, dealing with failure)
- Ep #019 – GearJunkie.com (growing a media empire)
- Ep #018 – Tepui Tents (manufacturing, margins, marketing & materials)
- Ep #017 – Bob Babbit (publishing genius, event management, creating wins)
- Ep #016 – Pure Cycles (college startup, building a brand of catalog items)
- Ep #015 – CO Teardrop Campers (limiting growth, pricing strategy, product testing)
- Ep #014 – Beeline Bikes (building a national franchise system)
- Ep #013 – Mercury Cycles (putting all your eggs in one basket isn’t always bad)
- Ep #012 – Altra Running (building a brand on controversial designs)
- Ep #011 – Chasing Epic (creating experiences, delegating for growth)
- Ep #010 – Kogel Bearings (running a business from abroad)
- Ep #009 – Peaks Coaching Group (creating a coaching service to train others)
- Ep #008 – Breck Epic (event management, branding with enthusiasm)
- Ep #007 – Mulberry Gap Resort (making a worthy experience, working with a spouse)
- Ep #006 – Boyd Cycling (growing a brand in a crowded, competitive market)
- Ep #005 – Fullsteam Brewing (changing laws, creating movements, building community)
- Ep #004 – Defeet Socks (custom programs, changing designs, international sales)
- Ep #003 – PressCamp (growing by helping others grow, refining processes)
- Ep #002 – Feedback Sports (acquiring a business, expanding product lines)
- Ep #001 – Lindarets (designing better parts & how to get them made)