I like quick, actionable content marketing tips you can put to use right away, and that’s what you’ll find here.

I take big, complex content marketing ideas and make them easy to understand, quickly digestible, and highly actionable.

No fancy marketing lingo, big words, or overly complicated processes that take weeks or months to implement. Just quick, easy tips I call Bite Size Content Strategy!

Good Content Marketing isn’t hard, but it’s not always obvious. Let me be your guide as we tackle one small tip at a time. In no time you’ll be crushing it with great content that helps you boost sales.

Follow me here on the blog, or on social (click your favorite icon below). If you like email, join the maybe-weekly newsletter (which has some nice bonus content I don’t publish anywhere else). If you’re already slammed (who isn’t?), but need to improve your content marketing, build your brand and boost sales ASAP, contact me and let’s work together directly.

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Brand Managers & Marketers: If you’re in charge of content marketing, digital marketing, social media marketing or just plain ol’ regular marketing for a brand or company, this is for you. I’ll give you practical tips for creating better content marketing and strategies. Ideas you can use to authentically connect with consumers, grow your brand, build authority, and maintain top-of-mind presence.

Publishers, Bloggers & Influencers: If you’re in the media, digital publishing, or just writing content as an influencer or blogger, this is for you, too. I’ve built Bikerumor into the world’s largest cycling tech blog, and content-based packages is what’s driving our revenue forward as banner revenues (and interest!) continue to decline. If you’re trying to figure out a profitable, ethical content strategy that readers, fans and brands will love, I’ll be sharing exactly how we do it.


Content marketing strategy tips and tactics to help you:

  • Grow brand awareness
  • Build brand authority
  • Rank higher in search
  • Garner consumer engagement
  • Sell more product

There’s more. You’ll also learn:

  • How to work with the media
  • Where to put your content
  • Tell a better story
  • Create better videos and blog posts
  • Do better on social media

Between this blog, the podcast and newsletter, you’ll get pro tips from leading experts, brands & marketers (and me). Reach out if you have a content marketing question you want answered.